A line from the famous track by the Beatles. Strange times these, as I peruse the front pages of the various papers. When we read the papers, we sometimes forget that they are multi million pound organisations, who exist to make the shareholders a profit in most cases. The Editors stick the story on the cover that they think will sell the most copies. I suppose that one of the nice things about writing a blog is being able to write what the hell I like, without worrying about selling anything.
So as you read whatever paper you buy (assuming you are one of the ever decreasing number of people who buy a paper), look at the Front page and say to yourself "The reason this story is on the front cover is because the bloke (or woman) who's job it is to decide what goes there thought that this is the one which would be most likely to make me buy it". When we criticise the press, we criticise ourselves as well.
In the words of the Rolling Stones, "Who buys yesterdays papers?". Interestingly if you go on Ebay, quite a few people.
So as you read whatever paper you buy (assuming you are one of the ever decreasing number of people who buy a paper), look at the Front page and say to yourself "The reason this story is on the front cover is because the bloke (or woman) who's job it is to decide what goes there thought that this is the one which would be most likely to make me buy it". When we criticise the press, we criticise ourselves as well.
In the words of the Rolling Stones, "Who buys yesterdays papers?". Interestingly if you go on Ebay, quite a few people.
No comments:
Post a Comment